SEO tool comparison: Moz vs. Raven vs. SEOprofiler
Many customers have switched from other SEO tools to SEOprofiler. On this page, we have compared SEOprofiler to our main competitors Moz and Raven. Although Moz and Raven also offer good SEO tools, we're confident that SEOprofiler is a better option for you:
SEOprofiler offers a better value for the price. The Standard edition of SEOprofiler costs 4995/month and the Smart edition that works best for agencies and professional Internet marketers costs 9995/month. Moz starts at 99/month (199/month, 499/month). Raven also starts at 99/month (249/month). Nearly all features of the competing 99/month plans can be found in SEOprofiler's 4995/month plan.
2. Ranking monitor
SEOprofiler and Moz offer a ranking monitor, Raven doesn't. The ranking monitor in SEOprofiler, however, supports many more keywords (1000 instead of 300) and only the ranking monitor in SEOprofiler offers actionable items, alerts and opportunities. Moz monitors the first 50 results for each keyword, SEOprofiler monitors the first 100 results for each keyword.
3. Automatic website audit
SEOprofiler automatically checks your web pages for broken links, duplicate content, canonical issues and all other errors that can cause problems with search engines. Moz checks only up to 20,000 pages of a website (in the 499/month plan), whereas SEOprofiler can check up to 25,000 pages (in the 99/month plan). In addition, the audit tool in SEOprofiler checks more error types. The audit tool of Raven checks only 1,000 pages per website.
The website audit tool in SEOprofiler also checks script and image links and it can check links to external sites. In addition, the tool in SEOprofiler analyzes the robots.txt file of your site and it enables you to create an XML Sitemap for Google and Bing.
4. Web page optimization tools
Some on-page optimization tools are available in all three SEO tool providers. Only SEOprofiler offers a full set of on-page optimization tools that covers all aspects of on-page optimization (see comparison table below).
5. Link building
Backlinks are still the most important ranking signal for Google and other major search engines. Backlink analysis tools are offered by all three. Only SEOprofiler offers additional analysis options that parses the data so that you get backlinks by category, hub sites, starter backlinks, etc.
Raven and SEOprofiler also offer a backlink manager (Moz has no backlink manager). The backlink manager in SEOprofiler offers more features. For example, it checks the backlinks of all websites in the list. RavenTools only checks a subset.
Only SEOprofiler offers a professional contact information tool that finds contact information for any website: emails, Facebook, Twitter, LinkedIn, phone & fax numbers, etc. and provides a contact history for every website.
6. Competitive intelligence
Spying on the campaigns of your competitors can help you to improve your own SEO campaigns. While Moz, Raven and SEOprofiler offer backlink analysis tools, only SEOprofiler also enables you to spy on the Google AdWords campaigns and the organic Google rankings of your competitors.
You will get the ads that your competitors use on Google AdWords, you get the keywords for which your competitors advertise, you get the keywords for which your competitors have organic rankings, etc. With SEOprofiler, you get the functionality of KeywordSpy and SEMrush for a fraction of the price that these services charge. Moz and Raven don't have that functionality at all.
7. Social media checker
SEOprofiler checks the mentions of your company on social media sites, blogs and forums. It also checks the number of likes and tweets of your web pages. This functionality is not available in Moz or Raven.
8. Keyword research
SEOprofiler offers a complete suite of keyword research tools, including a keyword suggestion tool (with searches, results and KEI), a keyword difficulty tool, keyword optimization tools and much more. Moz and Raven offer only some of these tools and many tools aren't available at all at these companies. SEOprofiler supports 25 different languages.
9. Website submission
SEOprofiler offers submission tools that help you to submit your website to search engines and directories. Moz and Raven don't offer that functionality at all.
10. PDF reports
All three SEO tool providers can create PDF reports. The PDF reports in SEOprofiler are fully customizable with your own colors, your company logo, your headers and footers, etc.
Moz and Raven only allow you to add your company logo and some text. The customization options in SEOprofiler are much more advanced.
11. Comparison table
The following table compares all features of Moz, Raven and SEOprofiler:
|Check rankings on Google, Yahoo & Bing|
|Number of keywords in ranking monitor||300||1,000||500|
|Search depth||50 results||100 results||100 results|
|Get actionable items|
|Number of links and pages||50,000||10,000||50,000||20,000|
|Web page optimization|
|On page optimization|
|Link building tools|
|Get backlinks by category, etc.|
|Link manager links||-||50,000||50,000||10,000|
|Link opportunity finder||limited|
|Automatic backlink check||limited|
|Contact information finder|
|Competitor backlink spy||limited|
|Competitor Google AdWords spy|
|Competitor Google ranking spy|
|Social media checker|
|Check social media mentions||limited|
|Check likes and clicks|
|Analyze Twitter followers|
|Automatic search engine submission|
|Submission to article directories, etc.|
|Integrates with Google AdWords|
|Submission to article directories, etc.|
|Keyword suggestion tool|
|Keyword difficulty tool|
|Competitor keyword spy tool|
|AdWords keyword optimization tools|
|Create PDF reports|
|White label reports||limited||limited|
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The information on this page is correct as of July 25th, 2014. If you find errors or changes, just drop us a line and we'll correct it.
All products on this page are subscription products with monthly billing. The special offer is available once per customer.