Official Google answer: AdWords keyword tool gives an estimate of search traffic for a specific (or broad) keyword - How much (%) of this traffic do you believe are search marketers, SEOs, analysts and even business owners etc searching their own targeted keywords?

Question:

AdWords keyword tool gives an estimate of search traffic for a specific (or broad) keyword - How much (%) of this traffic do you believe are search marketers, SEOs, analysts and even business owners etc searching their own targeted keywords?

Google's Matt Cutts answers:

Summary of the answer:

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Question	Views
How can linking remain a major part of a search algorithm when the majority of internet users are unable to post a 'followed' link on the World Wide Web?	414
What do you predict will be the big changes to 'search' as we know it today over the next 3 years?	417
Can you confirm if the Google SERPs are moving to AJAX, if so how do you think it will affect analytics which rely on the keyword information being in the URL?	531
Is there a way to tell Google bots to exclude recurring words on a website such as "leave comment" or "print page" when indexing in order to improve the keyword density?	269
With a lot of my potential clients, the first words out of their mouth when building a site is "Can you make my site #1 on Google?	396
Do tag clouds help or hinder SEO?	567
Does the position of keywords in the URL have a significant impact. example.com/keyword/London is better than example.com/London/keyword ?	1,152
What is the best way to check your own site for keyword rankings e.g. if I wanted to target a new phrase and wanted to check the progress of its ranking - what is the best way to check it?	450
AdWords allows (and it's pretty accurate) location targeting. Why can't you guys allow multiple country targeting in Webmaster Tools instead of just one?	414
As far as big brands go, why is it that they seem to do well regardless of relevance, content or links when analyzing keyword placement in search engine results pages?	377

Question

Views

How can linking remain a major part of a search algorithm when the majority of internet users are unable to post a 'followed' link on the World Wide Web?

414

What do you predict will be the big changes to 'search' as we know it today over the next 3 years?

417

Can you confirm if the Google SERPs are moving to AJAX, if so how do you think it will affect analytics which rely on the keyword information being in the URL?

531

Is there a way to tell Google bots to exclude recurring words on a website such as "leave comment" or "print page" when indexing in order to improve the keyword density?

269

With a lot of my potential clients, the first words out of their mouth when building a site is "Can you make my site #1 on Google?

396