Free analysis: otto.de

The website otto.de has 42,564 backlinks. It has 11,931 rankings in Google's organic results and there are 23,440 ads for the site on Google AdWords.

The SEOprofiler algorithm assigns a Link Influence Score of 82% to the website. That means that links from otto.de have an extremely high influence on the search engine positions of the linked sites.

Backlinks:

A total of42,564 links points to otto.de.
These links come from 4,843 different domains.
That means that 11% of the links are unique.
The Link Rank of otto.de is 84,476.
The website otto.de has a Link Influence Score of 82%.

Rankings and Google AdWords ads:

The website has 11,931 rankings for the 15 million most popular keywords.
For these keywords, otto.de runs 23,440 ads on Google AdWords.

11,931 rankings
23,440 ads
42,564 backlinks

The website otto.de has 11,931 top 50 rankings on Google:

Keyword		Position	Searches	Results	Ads	Date
	timberland	7 / 1	Upgrade	75,900,000	11	1 Apr 2013
See all ranked pages. Ranked page: http://www.otto.de/Marken/marken-von-a-z/Timberland/shop-de_bc_sh13042537/
	baby möbel	1 / 1	Upgrade	259,000,000	21	20 Dec 2012
See all ranked pages. Ranked page: http://www.otto.de/Kinder/Babymoebel/shop-de_bc_sh3701459/
	pandora charms	28 / 3	Upgrade	19,900,000	16	4 Feb 2013
See all ranked pages. Ranked page: http://www.otto.de/shoppingtipps/schmuck/pandora-schmuck/pandora-charms/1140723/
	couch	2 / 1	Upgrade	162,000,000	11	13 May 2013
See all ranked pages. Ranked page: http://www.otto.de/moebel-online/Sofas-und-Couches/shop-de_bc_sh10934970/
	dessous	3 / 1	Upgrade	1,240,000,000	19	28 Jan 2013
See all ranked pages. Ranked page: http://www.otto.de/Waesche-und-Bademode/Dessous/shop-de_bc_sh10542554/
	kinderküche	17 / 2	Upgrade	1,130,000	24	16 Dec 2012
See all ranked pages. Ranked page: http://www.otto.de/shoppingtipps/spielzeug-und-games/spielkuechen/kinderkuechen/1011856/
	baby bettausstattung	14 / 2	Upgrade	731,000	17	20 Dec 2012
See all ranked pages. Ranked page: http://www.otto.de/Kinder/Klitzeklein/Baby-Heimtextilien/Bettausstattung/shop-de_bc_sh6550021/
	bettwäsche	3 / 1	Upgrade	16,200,000	28	5 Feb 2013
See all ranked pages. Ranked page: http://www.otto.de/Heimtextilien/Bettwaesche-und-Laken/Bettwaesche/shop-de_bc_sh8826242/
	kinderbettwäsche	3 / 1	Upgrade	6,940,000	22	29 Jan 2013
See all ranked pages. Ranked page: http://www.otto.de/Kinder/Kinderheimtextilien/Kinderbettwaesche/shop-de_bc_sh4317936/
	charms	4 / 1	Upgrade	123,000,000	14	3 Dec 2012
See all ranked pages. Ranked page: http://www.otto.de/Damen/Schmuck/Charms/shop-de_bc_sh10788688/
View all 11,931 keywords for which otto.de is ranked, get all regions, more details and actionable items. Find great keywords

4,335 different pages of otto.de have top 50 rankings on Google:

Ranked page	Preview
www.otto.de	View Hide

www.otto.de/Damen/Uhren/shop-de_bc_sh1460652	View Hide

www.otto.de/Herren/Uhren/shop-de_bc_sh868013	View Hide

www.otto.de/Schuhe/shop-de_bc_sh4319115	View Hide

www.otto.de/moebel-online/Dekoration/Bilder/shop-de_bc_sh8826120	View Hide

View all 4,335 ranked pages of otto.de, get more details and actionable items. Get high rankings on Google

9,964 websites compete directly with otto.de in the organic results:

Competitor		Overlapping keywords	Competitor spy
	amazon.de	3,857 see details	AdWords	Rankings	Backlinks
	idealo.de	2,495 see details	AdWords	Rankings	Backlinks
	ebay.de	996 see details	AdWords	Rankings	Backlinks
	zalando.de	810 see details	AdWords	Rankings	Backlinks
	kleinanzeigen.ebay.de	808 see details	AdWords	Rankings	Backlinks
	billiger.de	804 see details	AdWords	Rankings	Backlinks
	testberichte.de	772 see details	AdWords	Rankings	Backlinks
	yatego.com	668 see details	AdWords	Rankings	Backlinks
	de.wikipedia.org	593 see details	AdWords	Rankings	Backlinks
	baur.de	548 see details	AdWords	Rankings	Backlinks
View all 9,964 organic competitors of otto.de, get more details and actionable items. Benefit from your competitors

There are 23,440 ad placements for otto.de on Google AdWords:

Google AdWords ads
Rieker Schuhe bei OTTO otto.de ist mit bewertetTopmodisch, angesagt & bequem - Erleben Sie Produkte von Rieker! www.otto.de/ Rieker	Pink Poodle bei OTTO - Der Taschen-Trend: Poodlebag otto.de ist mit bewertet (173 Erfahrungsberichte)Pink Poodle Fashion im OTTO Shop. www.otto.de/Pink Poodle	Rieker Schuhe bei OTTO Topmodisch, angesagt & bequem - Erleben Sie Produkte von Rieker! www.otto.de/ Rieker
Umstandsmode bei OTTO otto.de ist mit bewertetTrendy Mode für werdende Mamis! Bei OTTO unkompliziert bestellen. www.otto.de/ umstandsmode	Pink Poodle bei OTTO otto.de ist mit bewertet (173 Erfahrungsberichte)Der Taschen-Trend: Poodlebag! Pink Poodle Fashion im OTTO Shop. www.otto.de/Pink Poodle	Schreibtische otto.de ist mit bewertetSekretäre, Schränke, Tische & mehr: Schreibtische online bei OTTO! www.otto.de/ Schreibtische
Umstandsmode bei OTTO www.otto.de/ umstandsmode	Rieker Schuhe bei OTTO www.otto.de/ Rieker	Handy Ohne Vertrag bei OTTO www.otto.de/ Handys
View all 23,440 ads, keywords and landing pages of otto.de. Pay less for your ads

The website otto.de advertises for 23,440 keywords:

Keyword		Position	Searches	Results	Ads	Date
	laptop	5 / 6	Upgrade	892,000,000	11	5 Mar 2013
	smartphone	9 / 7	Upgrade	433,000,000	11	11 Dec 2012
	ice watch	10 / 1	Upgrade	351,000,000	12	18 Dec 2012
	s o f a	6 / 6	Upgrade	337,000,000	11	12 May 2013
	t shirts	9 / 7	Upgrade	1,610,000,000	11	16 Dec 2012
	couch	1 / 1	Upgrade	162,000,000	11	13 May 2013
	shorts	1 / 1	Upgrade	297,000,000	11	9 Dec 2012
	twin set	7 / 6	Upgrade	168,000,000	11	23 Dec 2012
	kinderküche	8 / 1	Upgrade	1,150,000	12	26 Dec 2012
	baby bettausstattung	1 / 1	Upgrade	725,000	25	26 Dec 2012
View all 23,440 paid keywords of otto.de, get all regions, more details and actionable items. Optimize your keywords

The website otto.de uses 13,895 different landing pages:

Landing page	Preview
www.otto.de/extern/?CategoryName=sh4324757&campid=51707750&ActionID=51707750&IWL=858&pxid=14&AffiliateID=41651458&LocationID=7227203957_	View Hide

www.otto.de/Adidas	View Hide

www.otto.de/extern/?CategoryName=sh12976216&MarkenID=2097771473&campid=5476536&ActionID=5476536&IWL=830&pxid=14&AffiliateID=41642380&LocationID=9234839925_	View Hide

www.otto.de/LCD_TV	View Hide

www.otto.de/Groessen	View Hide

View all 13,895 landing pages of otto.de, get more details and actionable items. Optimize your landing pages

23,930 websites compete with otto.de in the paid results:

Competitor		Overlapping keywords	Competitor spy
	amazon.de	11,325 (see details)	AdWords	Rankings	Backlinks
	zalando.de	4,340 (see details)	AdWords	Rankings	Backlinks
	zapmeta.de	3,118 (see details)	AdWords	Rankings	Backlinks
	xxl-sale.de	2,391 (see details)	AdWords	Rankings	Backlinks
	ebay.de	2,116 (see details)	AdWords	Rankings	Backlinks
	preisvgl.de	1,948 (see details)	AdWords	Rankings	Backlinks
	dusparst.com	1,870 (see details)	AdWords	Rankings	Backlinks
	idealo.de	1,794 (see details)	AdWords	Rankings	Backlinks
	preis.de	1,760 (see details)	AdWords	Rankings	Backlinks
	bonprix.de	1,741 (see details)	AdWords	Rankings	Backlinks
View all 23,930 Google AdWords competitors of otto.de, get more details and actionable items. Benefit from your competitors

42,564 links from 4,843 different websites point to otto.de:

Unique links

4,843(11%)

Last link found on

15 June 2013

Link Rank

84,476

Link Influence Score

82%

Linking page		Links to	Date
	www.adiro.de/?refid=2743 ADIRO \| InText- und Bannerwerbung	/ No anchor text	Jun 2013
	www.adurofire.de Aduro: Aduro Händler - Grill und Freiluftküche	/baumarkt Anchor text: www.otto.de/baumarkt	May 2013
	www.aesthetics-blog.com/5-mythen-frauen-und-bodybu... 5 Mythen über Frauen und Bodybuilding!	/Waesche-und-Bademode/BHs/Sport-BHs/shop-de_bc_sh1... Anchor text: ein Sport-BH, dieser schützt zusätzlich die Brust	Jun 2013
	www.agile-tester.org Supporting Companies - www.agile-tester.org	/ Anchor text: ↗	Jun 2013
	www.annoras-lifestyle.com/2011_03_01_archive.html Familienspass im Bonbonglas: März 2011	/ Anchor text: Otto	May 2013
	www.blog-gewinnspiele.eu/2-tablets-u-a-bei-der-tab... 2 Tablets u.a. bei der TabletCommunity gewinnen - ...	/ Anchor text: Otto	Jun 2013
	www.blog-onlinemarketing.de \| Blog-Onlinemarketing Blog-Onlinemarketing » Star...	/ Anchor text: www.otto.de	Jun 2013
	blog.hiogi.de/kinder-und-schule/eignet-sich-raclet... Eignet sich Raclette für einen Kindergeburtstag? \|...	/Haushalt/Kuechenkleingeraete/Raclette/shop-de_bc_... Anchor text: hier	May 2013
	blog.knut.me Knuts Blog	/rundum/20-jahre-sms/ No anchor text	Jun 2013
	www.bloggylicious.de/internet/bewegung-im-office bloggylicious.de » Blog Archive » Bewegung im Offi...	/Marken/Hudora/shop-de_bc_sh4320270/ Anchor text: OTTO	Jun 2013
	blogmarks.net/marks/tag/d%C3%A9corer Blogmarks : Public marks with tag décorer	/Baumarkt/Bauen-und-Renovieren/Wand-und-Decke/Tape... Anchor text: Tapeten & Zubehör / Wand & Decke / Bauen & Renovie...	Jun 2013
View 30,000 backlinks of otto.de, get more details and actionable items. Get more quality backlinks

The 5 most popular anchor texts in the links to otto.de:

Anchor text		Popularity
1.	[no anchor text, usually images]	41.8%
2.	dvd, video & blu-ray	15.3%
3.	otto	13.6%
4.	otto.de	6.5%
5.	powered by otto	4.9%
View all anchor texts, get more details and actionable items. Optimize the anchor texts

The 5 strongest pages of otto.de:

Linked page		Popularity
1.	[homepage]	44.9%
2.	/is-bin/INTERSHOP.enfinity/WFS/Otto-OttoDe-Site/de_DE/-/EUR	15.6%
3.	/Technik/DVD-Video-und-Blu-ray/shop-de_bc_sh4319992	14.3%
4.	/is-bin/INTERSHOP.enfinity/WFS/Otto-OttoDe-Site/de_DE/-/EUR/OV_ViewTemplate-View;sid=rVEvTE394wTFTAepxAkIJSH3v2TUEXaf9aMoUbOkiRFgJj7nM81cVtNhiRFgJt1_QiEVgbr3?Template=myotto%2Fmo_sam_partner_cinemaxx&ls=0	6.1%
5.	/kino	6.1%
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